At the outset of every new year, we tend to plan for fresh starts, whether professionally or personally. With the arrival of a new decade, …
The Long Game – Putting Your Strategic Plan into Action
Strategic planning and execution is one of the most challenging parts of running an association, and many strategic plans end up going on a shelf …
Your Ticket to Trade Show Success! Top Tips for Exhibitors
The benefits of exhibiting at a trade show are endless. You already know that millions of deals are done on the trade show floor every …
The Importance of Aesthetics in Branding: Tips for Creating Effective Marketing Collateral
In today’s digital era, individuals expect that images and graphics they consume are aesthetically pleasing. With the increasing demand for content, marketers have to produce …
Human Resource Management Tips for the Event Management Industry
The Human Resource Management team plays a critical role in the overall health of an organization. They are especially important in the event management …
Force Majeure: What It Means & How to Handle It
It’s almost time. The A/V contract is signed. Trade show services have been ordered. Final numbers have been guaranteed. You are counting down the last …
How To Get Sponsors To Want To Partner On Your Event
When it comes to finding a new sponsor for your event, we are all interested in the best practices to make this work in our …
Tips and Tricks to Successfully Navigate Event Contracts with Industry Expert, Heather Reid
It’s that time again. You’ve just been assigned to a new event and you need to confirm the venue. It’s exciting, your mind is …
AV Top 3: Three Tips to Consider Before Signing an AV Contract
As planners, we can often find ourselves frustrated with suppliers. Have you ever received an AV quote that was only broken down into four line-items? …
6 Ways to Hype Your Event
Social media is the best way to get your event into the hands of your audience, literally. There are several platforms you can leverage to …